Integrity Fitness Team

Why September Is the “Fresh Start” Season for Your Health

Most people think January is the time to get back in shape. New year, new you, right? But let me tell you something I’ve seen after 26 years in the fitness industry: the people who start in September always do better.   Why? Because September is the true “fresh start” season.   Think about it — when […]

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Why Weight Loss Alone Isn’t Enough: The Truth About Fat Loss, Muscle Gain, and Lasting Results

I was reminded today, after a couple of coaching sessions, that for many women, the number on the scale feels like the ultimate measure of progress. In fact, it can right out control your mindset. But here’s the truth: not all weight loss is created equal.
If your only goal is to “lose weight,” you risk losing the very thing your body needs most — muscle. And when muscle goes, so does your metabolism, your energy, and your ability to keep the weight off long-term.

At Integrity Fitness, we’ve coached thousands of women through this reality: the goal isn’t just weight loss — it’s fat loss while preserving or building muscle. That’s where real transformation happens.

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